Summary
Select from either a Starter Website package or a more Advanced option to promote your small businesses. Enhance your visibility, credibility, customer relationships, sales, and overall brand presence. Investing in a professional website can lead to significant growth and success.
Boost your small business online with our WordPress website packages:
Option 1) Basic Landing Page
£500 + hosting + £120 for 3 months support
• Professional, mobile-friendly design
• Quick setup – get online in days
• Easy-to-use content management system
• Basic SEO optimization
• Secure hosting and regular backups
• 3 months of dedicated support
• Affordable pricing for small businesses
Option 2) Multi-Page Website
£1,500 + hosting + £300 for 3 months support
• Custom-designed, responsive website
• Up to 10 unique pages/sections with navigation and sub-navigation
• Professional copywriting and content organization
• SEO optimization for better visibility
• Contact forms and lead capture tools
• Social media integration
• Google Analytics setup for tracking performance
• Security features and SSL certificate
• Regular backups and software updates
• Performance optimization for fast loading times
• 3 months of priority support and maintenance
• Training session for easy content management
• Optional blog setup for content marketing
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Hosting
When evaluating web hosting providers, there are several things to consider such as reliability, length of contract, speed, customer support and price.
Below are some recommended web hosting provider options with Pros and Cons from UKWebHostReview:
Hostinger £2.59 a month
Pros:
• Excellent server response times
• Great customer support
• Free domain and SSL certificate
Cons:
• Pricing is based on a 48-month term
SiteGround £2.99 a month
Pros:
• Packed full of free features
• Incredible customer service
• Best response times from a UK server
Cons:
• Slightly expensive
BlueHost £2.43 a month
Pros:
• Plenty of choices
• 24/7 support
• Lots of advanced features
• Suited to a wide range of users
Cons:
• Not the cheapest
DreamHost £2.05 a month
Pros:
• Great customer support 24/7
• Nice control panel
• Scalable hosting options
Cons:
• A little pricey for the ‘mid’ plan
Having a website can significantly benefit a small business in various ways:
Greater Visibility
- Increased Reach: A website allows your business to be found by potential customers who search online, expanding your customer base beyond local foot traffic.
- SEO Benefits: Optimizing your website for search engines can improve your ranking on search results, driving more organic traffic to your business.
Enhanced Credibility
- Professional Image: A well-designed website makes your business appear more credible and trustworthy to potential customers.
- Customer Reviews: Featuring positive reviews and testimonials on your website can further enhance your business’s reputation.
Improved Customer Relationships
- 24/7 Accessibility: Your website acts as a virtual storefront, providing information about your products and services at any time.
- Customer Engagement: Features like contact forms, chatbots, and social media integration allow for better interaction and engagement with your customers.
Increased Sales Opportunities
- E-commerce Integration: If applicable, an online store can open up new revenue streams by allowing customers to purchase products directly from your website.
- Lead Generation: A website can capture leads through forms and calls-to-action, helping you convert visitors into customers.
Better Customer Service
- Information Hub: Your website can provide detailed information about your products and services, reducing the need for customers to call or visit in person.
- Support Channels: Offering customer support through your website can improve customer satisfaction and loyalty.
Brand Building
- Storytelling: Use your website to tell your business’s story, share your values, and connect with customers on a personal level.
- Content Sharing: Regularly updating your website with blogs, news, and updates can position your business as a thought leader in your industry.
Data Collection and Analysis
- Customer Insights: Track visitor behaviour and preferences through analytics tools to better understand your audience and tailor your offerings.
- Feedback Mechanisms: Use surveys and polls to gather customer feedback and improve your products and services.
In summary, a website is a powerful tool for small businesses to enhance visibility, credibility, customer relationships, sales, and overall brand presence. Investing in a professional website can lead to significant growth and success in today’s digital age.